This is all starting to feel kind of real. I’ve spent weeks and weeks prepping for the New Zealand Independent Book Festival, and now I am pretty much organized and simply awaiting my many packages to arrive.
My Vistaprint order arrived and I was almost too nervous to open it.
But I needn’t have worried, the business cards are GORGEOUS (I am so in love), the bookmarks look fab (I’m not showing these babies off until they’ve been cut up), and the banner is stunning (though there was a minor printing issue and I am waiting the arrival of a replacement – Vistaprint are true to their guarantee!).
WEEEEEEEE! I’ve been flashing my card to anyone who will give me a minute to get it out.
It’s been an interesting experience, I can tell you that. A few weeks ago a number of writer friends advised me that I should really create an imprint name and get a logo and whatnot for my publishing stuff. Until then I had basically shrugged off those suggestions because I want to be completely transparent about the fact that I’m self publishing. I’m not pretending to be anything other than what I am.
However, when someone said that actually, it was more about presenting yourself in the way you want to be viewed – as a professional – that I thought, well, why not have a play and see what comes up?
Within the day I had my press name, and I asked a dear friend if she would to take a stab at designing me a logo. I gave her two quite different images that I liked, and let her run with it. It seemed like just a couple days had passed before she’d hit on the winner, though it wasn’t until I saw it in purple that I KNEW it was right for me. (I do love me some purple). She’s known me for more than a decade now, and she knows what I like – she calls this my spirit animal 😉
So I present to you, the Etherhart. Oh I love my mythical beastie!!!
I tell you what, I do feel more legit. Having a business card, putting ‘Etherhart Press’ as my ‘company’ for book orders etc is a really good feeling. Like I’m owning this thing, investing in it, backing myself. Taking it all seriously.
Don’t get me wrong, I’ve taken my writing seriously for a very long time, but I’ve not really taken the business of publishing very seriously. Hell, I still struggle to promote myself, but I can see that this will change. My mindset is shifting and I know this is going to help me present myself the way I want to be seen. As a professional.